Digital Marketing Specialist - Performance & Email Marketing

About the role

Devoteam, a global digital transformation consultancy serving leading organisations across EMEA, is looking for a Digital Marketing Specialist in Lisbon. The role defines the strategy for performance and email marketing campaigns and acts as the main link between the company and its partner agencies.

Key responsibilities

• Define the strategy for performance and email marketing campaigns, aligned with business objectives
• Prepare briefs, follow up continuously and keep daily alignment with partner agencies so that deliverables are timely and high quality
• Analyse metrics and performance reports, spot areas for improvement and support internal teams in optimisation decisions
• Act as the key contact between departments, ensuring consistency across digital communications

Required profile

• Experience in digital marketing, including defining and managing performance and email marketing campaign strategies
• Strong analytical skills: interpreting data, analysing KPIs and spotting optimisation opportunities
• Collaborative and proactive attitude, with excellent communication skills and ability to work in multidisciplinary teams
• Fluency in Portuguese (mandatory)
• Good knowledge of English and Spanish (preferred)

Required skills

• Familiarity with the Adobe ecosystem, especially Adobe Campaign and Adobe Analytics