Digital Marketing Manager – GTM (Hospitality Connectivity)

About the role

We are seeking a Digital Marketing Manager with a strong Go‑to‑Market focus to lead brand visibility and product awareness for our hospitality connectivity solutions. Based in Lisbon, you will work in a collaborative, international environment, partnering closely with Product, Technology, Sales, Partnerships and the central marketing team.

Key responsibilities

• Own and execute digital marketing and GTM plans across paid, owned, and organic channels.
• Define positioning, messaging, and value narratives for hospitality networking solutions.
• Lead digital activation and content creation for product launches and updates.
• Develop and maintain B2B content such as website pages, case studies, and one‑pagers.
• Align sales‑ and partner‑facing digital assets with Sales and Partnerships leadership.
• Manage website, SEO/SEM, and digital performance using approved tools.
• Monitor market and competitor trends and feed insights back to product and GTM planning.
• Ensure compliance with company marketing standards, tools, and best practices.

Required profile

• 5+ years of experience in digital marketing, product marketing, or GTM within B2B tech.
• Proven track record leading digital strategies for luxury hotels or premium hospitality brands.
• Operational background with strong cross‑functional alignment.
• Excellent communication, storytelling, and analytical skills.
• Ability to work autonomously with global stakeholders.
• Fluent in English; French is a plus.
• Master’s degree or equivalent certification.

Required skills

• Digital marketing
• Product marketing
• Go‑to‑Market (GTM) strategy
• B2B technology marketing
• SEO/SEM
• Website management