Digital Marketing Expert (m/f/d)
Goodfashion Group · Lisbonne
Job description
About the role
We are looking for a Digital Marketing Expert to drive digital growth across three fashion brands. The role will involve planning and optimizing paid campaigns, owning the email‑marketing strategy, and shaping social‑media presence.
Key responsibilities
- Plan, run and optimise Meta and Google campaigns (Shopping, Search, Display) with a focus on ROAS.
- Own the Klaviyo strategy, including flows, campaigns, segmentation and retention.
- Set a clear social‑media strategy for each brand and collaborate with the content and design team.
- Track performance and translate data into actionable steps using GA4, Shopify and ad platforms.
Required profile
- 4+ years of digital marketing experience, ideally in fashion or D2C e‑commerce.
- Hands‑on experience with Meta Ads, Google Ads and Klaviyo; Shopify is a plus.
- Strong analytical mind and a good feel for brands.
- Fluent English; German or Dutch is a plus.
Required skills
- Meta Ads
- Google Ads
- Klaviyo
- Shopify
- GA4
What we offer
- A key role with real impact.
- Three authentic brands.
- Short decision paths.
- Hybrid setup in Lisbon.
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Published 2 hours ago
Expires 1 month from now
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Goodfashion Group
Lisbonne
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