Technical Marketing Specialist - Life Sciences
Huzzle.com
Descrição do cargo
About the role
We are looking for a technically‑savvy Marketing & Content Specialist to act as the voice of a leading FDA‑registered microbiology laboratory. You will translate complex scientific and regulatory concepts into clear, compelling B2B content that resonates with QA managers, R&D professionals, and regulatory affairs specialists.
Key responsibilities
- Interview internal microbiologists and SMEs to gather technical insights for marketing assets.
- Write and produce white papers, blog posts, case studies, and sales collateral that maintain scientific accuracy.
- Own and execute the HubSpot Marketing Hub strategy, including workflows, landing pages, list segmentation, and automated email campaigns.
- Lead database reactivation initiatives to re‑engage past leads and dormant accounts.
- Collaborate with external SEO and PPC agencies to align content with technical search strategies.
- Ensure all marketing materials comply with industry regulations and supported scientific claims.
- Develop sales enablement tools to help the commercial team communicate the value of accredited laboratory services.
Required profile
- 3+ years of B2B marketing experience in life sciences, laboratory services, or other highly regulated sectors.
- Proven ability to simplify complex scientific topics while preserving accuracy.
- Strong experience interviewing technical experts and converting findings into professional marketing assets.
Required skills
- HubSpot Marketing Hub (workflows, landing pages, lists, email marketing).
- Technical writing.
- SEO fundamentals.
What we offer
- Full‑time remote position with a dynamic, global client base.
- Opportunity to work at the intersection of science and marketing for a reputable laboratory.
- Continuous professional support from the recruiting firm.
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