Digital Marketing Analyst – French Speaker

About the role

We are seeking a Digital Marketing Analyst who is fluent in French and English to turn digital behavioural data into actionable insights. You will work closely with digital, marketing, product, data, and technical teams to improve customer journeys, optimise digital performance, and support data‑driven decision making.

Key responsibilities

• Analyse web and digital‑journey performance, identify trends, anomalies and optimisation opportunities.
• Validate data reliability by reviewing tracking plans and measurement configurations.
• Create and deliver clear, actionable reports and dashboards using Adobe Analytics.
• Present insights to business, digital and technical stakeholders in an understandable way.
• Support and train Adobe Analytics users, promote best practices and drive adoption.

Required profile

• Fluent in French and English (C1 level or higher).
• Minimum 3 years of experience in digital analytics, web analytics or digital performance.
• Strong expertise in Adobe Analytics or solid experience with GA4 and ability to transition.
• Proven ability to analyse complex data sets and deliver actionable recommendations.
• Good understanding of tracking, tagging and data‑quality principles.

Required skills

• Adobe Analytics
• Google Analytics 4 (GA4)
• Adobe Analysis Workspace
• Adobe Launch
• Adobe Customer Journey Analytics
• Monday.com
• Jira
• Confluence