Acquisition Officer - Offline Donor Acquisition (Lisbon)

About the role

Médecins Sans Frontières (MSF) Portugal is looking for an Acquisition Officer to own the day-to-day management and continuous development of its offline donor acquisition programme. Reporting to the Mass Donations Manager, the role covers designing, managing and optimising campaigns across offline channels such as face-to-face, telemarketing, direct mail, DRTV and future initiatives. It combines campaign management, project management, supplier management and data-driven decision making.

Key responsibilities

• Translate strategic priorities into annual operational plans and campaigns, and design and run offline acquisition activities
• Develop campaign concepts, objectives, targets and success measures, and coordinate internal stakeholders and external suppliers
• Monitor performance via dashboards and KPIs (recruitment, conversion, CPA, ROI, donor quality, retention) and recommend improvements
• Manage fundraising agencies and suppliers, including briefs, performance reviews and training
• Develop donor-centred propositions and review fundraising copy and campaign materials
• Evaluate programme performance, research emerging fundraising and performance marketing practices and share knowledge internally

Required profile

• Bachelor's or master's degree in Marketing, Business, Management or a related field
• Experience managing customer acquisition, marketing, performance marketing or fundraising campaigns
• Experience interpreting campaign data, segmentation and targeting, and managing external suppliers
• Native Portuguese and professional working English
• Advantage: fundraising, customer acquisition, performance marketing, CRM, telecoms, banking, retail, business intelligence

Required skills

• Advanced Microsoft Excel
• CRM platforms such as Salesforce or similar
• Strong analytical, project management and communication skills

What we offer

• Position based in Lisbon, full-time (40 hours per week) with hybrid teleworking
• 12-month contract with possible renewal, starting January 2027
• Annual gross salary of €29,832.50 (Level 8) plus secondary benefits