Social Media Specialist

About the role

Air Apps, a mobile app company with over 100 million downloads, is looking for a creative and detail-oriented Social Media Specialist to join its Lisbon-based team on a full-time basis. You will write and publish engaging content across social channels to build community and brand awareness, working with Marketing, Product and Design teams. This is a fully onsite position at the Lisbon office, with relocation support offered.

Key responsibilities

• Plan, write and publish high-quality content on Instagram, TikTok, LinkedIn and other platforms
• Manage posting schedules for company and product pages
• Create meaningful comments to drive conversation and visibility
• Monitor and respond to follower interactions
• Align content with product launches, hiring campaigns and other initiatives
• Track performance and engagement metrics to improve the content strategy
• Stay up to date with social media trends and best practices

Required profile

• 1-3 years of experience in social media management, digital content writing or online community engagement
• Strong writing skills and clear, concise social copy
• Experience managing multiple pages or brand accounts
• Proactive, organized and comfortable in a fast-paced, cross-functional environment
• Fluent English; Portuguese is a plus

Required skills

• Familiarity with Instagram, TikTok, LinkedIn and other major platforms
• Social media content creation and scheduling

What we offer

• Apple hardware ecosystem for work
• Annual bonus
• Health and life insurance
• Transportation budget
• Coverflex benefits package (meal allowances, well-being)
• Childcare support
• Pension fund
• Urban sports club membership
• Free meals at the hub