Manager, Go-to-Market Product Synergies
mastercard · Lisbon
Descrição do cargo
About the role
Join Mastercard Services' Go-to-Market Optimization team to drive synergy between identity, fraud, and security solutions and the Mastercard Advisors consulting business. You will own the product portfolio of combined offers, shape their market positioning, and lead go‑to‑market execution.
Key responsibilities
- Prioritise and develop synergy opportunities across Identity & Fraud, Advisors, and other product groups, taking them from concept to launch.
- Define positioning, narrative and value proposition for each combined offer.
- Design go‑to‑market strategies, including target segments, sales motions and enablement for regional teams.
- Secure cross‑functional commitment from product, consulting, sales and regional leaders.
- Analyse large datasets to size opportunities, build business cases and track performance via Tableau and Power BI dashboards.
Required profile
- Experience in identity or fraud within payments, banking, consulting, analytics, strategy or product roles.
- Proven go‑to‑market expertise, from positioning and segmentation to sales enablement and launch.
- Track record of delivering results in large, matrixed organisations.
- Comfort with ambiguity and shifting priorities.
Required skills
- Tableau
- Power BI
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Publicado há 5 horas
Expira em 1 mês
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mastercard
Lisbon