ETF Content and Marketing Specialist

About the role

Nordea Asset Management is building its active ETF brand across Europe and seeks a creative professional to shape and deliver compelling marketing communications. You will work within the Strategic Product & Solutions Marketing team, focusing on retail‑oriented messaging, advisory channels, and digital platform visibility.

Key responsibilities

• Develop and execute marketing initiatives that promote NAM’s ETF offering in European markets.
• Craft clear, engaging ETF messaging for retail investors, advisors, and distribution partners.
• Create a variety of content assets, including web copy, social media posts, press releases, articles, newsletters, flyers, and sales support material.
• Translate complex product and financial information into accessible language for non‑specialist audiences.
• Collaborate with internal product, sales, and compliance teams to ensure consistency and regulatory compliance.

Required profile

• Background in marketing, financial writing, journalism, or a related field.
• Experience producing content for retail investors, advisory channels, or digital platforms.
• Strong interest in ETFs and asset‑management products.
• Ability to work independently in a fast‑moving, agile environment.

Required skills

What we offer

• Opportunity to join an early‑stage initiative within a leading Nordic financial group.
• Collaborative, innovative culture with room for personal ideas.
• Exposure to a broad European market and a diverse client base.