Especialista en Marketing Digital (Part‑time)

About the role

We are looking for a part‑time Digital Marketing Specialist to join our team in San Juan. The role focuses on creating, executing, and optimizing social media, paid‑media, and email campaigns to drive growth, visibility, and conversions.

Key responsibilities

• Develop and execute content strategies for social media platforms.
• Plan, schedule, and publish posts according to an editorial calendar.
• Create, coordinate, and optimize campaigns on Meta Ads and other advertising platforms.
• Support acquisition, remarketing, and promotional campaigns.
• Write and assemble email marketing campaigns and newsletters.
• Segment audiences and assist with basic marketing automation.
• Monitor key performance metrics and prepare regular reports.
• Collaborate with design, content, and leadership teams to ensure consistent execution.
• Contribute to digital initiatives aimed at growth, visibility, and conversion.

Required profile

• Previous experience managing social media for brands or businesses.
• Practical knowledge of Meta Ads Manager.
• Experience with email marketing.
• Strong written communication in Spanish.
• Ability to organize tasks, meet deadlines, and work with structure.
• Analytical mindset to identify improvement opportunities.
• Responsible, professional attitude with initiative.

Required skills

• Meta Ads (Ads Manager)
• Email marketing platforms
• Social media management tools
• Audience segmentation
• Basic marketing automation
• Performance metrics monitoring

What we offer

• Part‑time position with the possibility to transition to full‑time.
• Hybrid work arrangement (onsite in San Juan with flexible options).