Creative Producer

About the role

Simple Life is seeking a Creative Producer to join its in‑house Creative Production team within Marketing. You will work at the intersection of creativity, performance, and production, leading the creation of high‑performing ad assets for a health‑focused AI‑powered app.

Key responsibilities

• Shape and execute creative direction for static and video ads across Meta, Google, and other platforms.
• Partner with User Acquisition (UA) leads, Creative Strategist, AI Squad, and internal design teams to align strategy and drive execution excellence.
• Guide a team of motion and graphic designers to produce a high volume of quality assets.
• Own the production pipeline from research and brief to final delivery, ensuring timelines, feedback loops, and quality standards.
• Collaborate with UA teams to implement testing strategies, interpret results, and iterate creative assets based on performance insights.
• Work toward shared KPIs with UA and Creative Production teams and improve operational efficiency for rapid product‑angle exploration.

Required profile

• Proven experience in fast‑paced, cross‑functional environments, preferably within performance marketing.
• Strong understanding of what drives ROAS and the ability to translate performance data into creative decisions.
• Demonstrated ability to lead and empower creative production teams.
• Passion for wellness‑focused user journeys and AI‑enhanced product experiences.

Required skills

• Creative production for digital advertising (static and video).
• Collaboration with paid social and paid search acquisition teams.
• Knowledge of testing, iteration, and performance‑driven creative optimization.